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Spokane, Wash. (July 6, 2009) – MotoConcepts Racing (MCRMX) celebrated the Fourth of July in style with 450 rider Tyler Bowers bringing home the Monster Top Privateer award, with an 8 th place finish. “Tyler had great starts and really rode strong all day,” stated Team Manager Steve Lamson. “Tyler has been making progress all year and has great potential to be a consistent top finisher.” The Kentucky native Bowers finished moto one in 8th place and moto two in 9th place, giving him his first top ten finish for the year. Tyler’s privateer award comes only one week after taking the RC Hard Charger Award at Thunder Valley. Also finding success this past weekend in the 450 class was Jeff Alessi. The California native qualified 14th and only improved his results from there. In moto one he finished 13th and in moto two 12th, for 11th overall. With six of the twelve rounds completed, number 801 sits in 14th place overall. The person holding down 16th overall for the year, Weston Peick, was unable to participate and is still recovering from a rough crash at Thunder Valley. With the upcoming bye week, number 631 should be race ready again in Millville, MN. In the 250 class, MCRMX rider Vince Friese also had a strong showing. In moto one number 719 cruised to a 14th overall and in moto two, 16th. His two race average put the Missouri native at 16th overall for the event. MCRMX would like to thank team sponsors: MotoConcepts, FMF, FLY Racing, Pirelli, DeCal Works, Smooth Industries, Alpinestars, Utopia, TLR, Vortex, TCR, Sunline, Dragon Racing Fuel, Excel RK, Goldfren, Devol Engineering, Boyesen, Guts, Motion Pro, DT 1 Filters, Motorex, Leisure Concepts, Northwest Steel Fab., Extreme Motosport MX park.
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RacerX April 9, 2009
After some decent AMA Supercross East Coast Lites rides last year, Tyler Bowers seemed to
have disappeared off the map by mid-summer. Rumors had him going to Europe, or quitting
racing altogether. Showing up for the 2009 Monster Energy/AMA Supercross Series as a
Wonder Warthog privateer, the recently turned 18-year-old struggled at first. Then, as the series
moved on, Bowers began making mains, and attracted the attention of the newly formed
Moto Concepts Team (MCRMX), which is where we caught up with the rider ranked 21st in points.
http://www.racerxonline.com/article/privateer-profile-tyler-bowers.aspx
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Heath Voss Joins MotoConcepts Racing Spokane, Wash. (March10, 2009) – MotoConcepts Racing (MCRMX) is pleased to announce the signing of former SXGP World Champion Heath Voss to their team. Voss, riding in the competitive 450 AMA Supercross Series, is currently 12th overall in points and leading privateer of the year honors. “Heath brings a wealth of experience and a strong history of race results to our team,” stated team owner Mike Genova. “We are excited to have Heath under our canopy this coming Saturday in New Orleans. I have a lot of respect for the level of professionalism Heath has demonstrated during his career and he is a great role model for other riders on our team to emulate.” MCRMX now has the top two candidates for Privateer of the Year in Voss and Ben Coisy, who is currently in 13th place overall. The MCRMX team consists of Jeff Alessi in the 250 West class, Vince Friese in the 250 East class, Tyler Bowers, Ben Coisy, Heath Voss, and Cole Siebler (injured for remainder of season) in the 450 class. MCRMX would like to thank team sponsors: MotoConcepts, MDK, FMF, FLY Racing, Pirelli, DeCal Works, Smooth Industries, Alpinestars, Utopia, Vortex, DT1 Filters, TCR, Sunline, Dragon Racing Fuel, Excel RK, Goldfren, Boyesen, Guts, Motion Pro, Motorex, Leisure Concepts, Northwest Steel Fab., and Extreme Motosport MX park. ### About MotoConcepts: MotoConcepts is a Pacific Northwest Manufacturer of Specialty MotoSport products and innovative gear storage solutions designed for the professional and recreational rider. MotoConcepts is proud to partner with top motocross companies like MDK, FMF, Fly Racing, Smooth Industries, and DeCal Works to help support the MCRMX team. For more information visit www.motoconcepts.com.
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MotoConcepts Racing Daytona Race Report Spokane, Wash. (March 11, 2009) – MotoConcepts Racing (MCRMX) is on their way to the Big Easy after enjoying a successful stop at Daytona Bike Week. Once again MCRMX placed two riders in the 450 main in Tyler Bowers and Ben Coisy. MCRMX also had 250 East rookie Vince Friese make the main event. “Overall we had a good run in Daytona,” stated team manager Steve Lamson. “Tyler and Vince are showing a lot of promise and Ben has put himself in position to win the Privateer of the Year Award.” Kentucky native Bowers finished 6 th in heat race number two, advancing to the main. The 17-year-old was able to escape the first corner pile up and rode in the top ten for the majority of the main event, where he finished 14 th overall. Since joining MCRMX, Bowers has found a home in the main event, and is now 27 th overall in points.  In heat race number one, Coisy rode to a 8 th place finish, advancing to the main. His start in the main was not as fortunate as he was collected in the first corner crash. After gathering himself, the 5-time French Supercross Champion, was able to ride to a 17 th place finish. Ben is now 13 th overall in points, one spot behind newly acquired teammate, Heath Voss.  On the 250 side, 18-year-old Vince Friese finished 7 th in heat race number two. Friese rode in the top ten as well for the majority of the main event before eventually settling for a 14 th place finish. Friese has now moved up to 14 th overall in points for the 250 East class.  MCRMX would also like to congratulate MotoConcepts sponsored and former National Champion, Joe Kopp, on his short track victory in Daytona. Kopp has now won the “Grand Slam” with victories in all four disciplines, short track, TT, half mile, and mile. Only a handful of riders have accomplished this feat in the history of flat track. Kopp joins a group that includes legends, Kenny Roberts, Chris Carr, Doug Chandler, Randy Goss, Bubba Shobert, and Ricky Graham. Congratulations Smokin’ Joe! MCRMX would like to thank team sponsors: MotoConcepts, MDK, FMF, FLY Racing, Pirelli, DeCal Works, Smooth Industries, Alpinestars, Utopia, Vortex, TCR, Sunline, Dragon Racing Fuel, Excel RK, Goldfren, Boyesen, Guts, Motion Pro, DT 1 Filters, Motorex, Leisure Concepts, Northwest Steel Fab., Extreme Motosport MX park.
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MCRMX Indy Race Report – Another Top Ten for Coisy Spokane, Wash. (March, 4 2009) – MotoConcepts Racing (MCRMX) is heading to Bike Week in sunny Florida, after a successful stop in Indianapolis for the 9 th round of the Monster Energy AMA Supercross FIM World Championship Series. Five-time French Supercross Champion Ben Coisy posted his second top ten of the year, with an impressive 6 th place ride. Coisy was the second Honda across the line, moved up to 14 th overall in points, and is now poised to take a run at privateer of the year. 
“Ben had a great day and rode aggressive,” stated Team Manager Steve Lamson. “It was good to see him back in the top ten where we feel he belongs. We are looking forward to Daytona and continuing to build on the success.”
Team MCRMX rider Tyler Bowers also landed in the main event. The 17-year-old Kentucky native was flying around and finished 6th in his heat race. Teammate Coisy was just ahead in 4th place. Bowers is continuing to improve from week to week and gaining valuable experience at a young age. In the main event he finished 18th and will look to move toward the top ten again this weekend.
In the 250 class, MCRMX got another heat race holeshot out of Vince Friese. Friese’s holeshot was the second in as many weeks and made for smooth sailing into the main event. In the main, Friese just missed the top ten and landed in 11th overall. After three rounds in the 250 East class, the rookie Friese is now 17th overall.
Onto the weekly Cole Siebler points watch, where the injured MCRMX 450 rider has missed the last four races as he recovers from a broken knee cap. Even with all the races missed, the Idaho native is still 20th overall in points.
MCRMX would like to thank team sponsors: MotoConcepts, MDK, FMF, FLY Racing, Pirelli, DeCal Works, Smooth Industries, Alpinestars, Utopia, Vortex, TCR, Sunline, Dragon Racing Fuel, Excel RK, Goldfren, Boyesen, Guts, Motion Pro, DT1 Filters, Motorex, Leisure Concepts, Northwest Steel Fab., Extreme Motosport MX park. ### About MotoConcepts: MotoConcepts is a Pacific Northwest Manufacturer of innovative and unique Motorsports accessories designed for the professional and recreational rider. MotoConcepts is proud to partner with top motocross companies like MDK, FMF, Fly Racing, Smooth Industries, and DeCal Works to help support the MCRMX team. For more information visit www.motoconcepts.com.
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BEN COISY SIXTH AT INDY SX
March 3, 2009
MCRMX/Fly Racing rider Benjamin Coisy had his best ride of the season this past weekend at the new Lucas Oil Stadium in Indianapolis, Indiana—finishing sixth place in the 450 Main Event. Ben jumped out of the gate to a great start and continued to charge hard for all twenty laps and in doing so added to his Top Privateer of the Year standings by putting himself, and his MCRMX team, within striking distance of the prestigious award. Wearing his Fly Formula helmet and Kinetic riding gear, Coisy has the potential for a top 5 finish this coming weekend as the Supercross series heads to the famous Daytona International Speedway.
Photo Credit: Vital MX
About Fly Racing: Established in 1996, Fly Racing began as a manufacturer of motorcycle handlebars and helmets and has quickly developed into one of the fastest growing off road riding apparel and hard part brands. Fly racing develops high-quality products for the competitive and demanding North American market and is distributed in 40+ countries.
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Spokane, Wash. (February 25, 2009) – New faces brought new excitement to the track for the MotoConcepts team (MCRMX) this past weekend in Atlanta. During the week, MCRMX added 250 East rider Vince Friese. Friese proceeded to grab the holeshot in the first heat race and easily advanced to the main. The 250 Main provided some great racing action and on a technical track, the rookie Friese brought home a 15th place finish. In the 450 class MCRMX had four riders take the track. Recently acquired 450 rookie Tyler Bowers posted some very impressive lap times and qualified 10th overall. The Kentucky native is only 17-years-old and has shown a lot of speed and potential. Bowers finished 7th overall in his heat race to advance to the main. Nothing comes easy in the 450 main, and after pushing into the top 10, Bowers battled with arm pump and a rock in his brake and had to pull out, finishing 18th. The team is looking forward to the progress Tyler is making and excited to see him back in action this weekend in Indianapolis. “We had a busy weekend with new riders, mechanics, and five bikes in our pits,” stated team manager Steve Lamson. “The new young guys showed a lot of promise and it was great to see them compete so well. Vince’s holeshot and Tyler landing 10th in qualifying should give them more confidence heading to Indy.” Ben Coisy, who currently sits 16th overall in points this season, qualified 13th in practice and moved into the second heat race. Coisy transferred into the main with a 6th place finish. Tough luck also struck the 5-time French Supercross Champion, as ignition problems forced him to the sideline, where he finished 19th overall. Last week also marked the appearance of Jeff Alessi in the 450 class. Alessi is currently 9th overall in points in the 250 West class. Alessi just missed a transfer into the main, finishing 10th in his heat race. The California native didn’t get the start he needed in the LCQ and rode to a 5th place finish. Jeff will be back on his CRF450 this weekend, to give it another shot. Australian Dan McCoy qualified 21st but was also unable to get the start he needed to advance. After making back-to-back mains in San Francisco and Anaheim, McCoy looks to get back to the main event again this weekend. He currently sits 26th overall in points. Injured MCRMX 450 rider Cole Siebler is doing well in Idaho and is recovering from knee surgery. Siebler broke his knee cap in practice at A3. Even after missing three straight races, Siebler is still in the top 20 in points at 19th overall. MCRMX would like to thank team sponsors: MotoConcepts, MDK, FMF, FLY Racing, Pirelli, DeCal Works, Smooth Industries, Alpinestars, Utopia, Vortex, TCR, Sunline, Dragon Racing Fuel, Excel RK, Goldfren, Boyesen, Guts, Motion Pro, MotoHose, Motorex, Leisure Concepts, Northwest Steel Fab., Extreme Motosport MX park. ### About MotoConcepts: MotoConcepts is a Pacific Northwest Manufacturer of innovative and unique Motorsports accessories designed for the professional and recreational rider. MotoConcepts is proud to partner with top motocross companies like MDK, FMF, Fly Racing, Smooth Industries, and DeCal Works to help support the MCRMX team. For more information visit www.motoconcepts.com.
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The last time we talked to Steve Lamson, the two-time 125cc National Champion was out of a job. But guys like Lammy don’t stay unemployed long, and the Moto Concepts racing team quickly snatched him up to be team manager. Today, Lammy fills us in on his new job.
 1credit: Steve Cox A victim of a budget cut, Lamson was quickly swooped up
Steve Lamson: It was a surprise, for sure. In December, Danny Paladino, the race director here at MDK, called me in and said that there was going to be some budget cuts and I was being let go. It was effective January 15th and I had no idea it was coming. I started letting people know about my situation because I still wanted to keep going and working in the industry. That article you wrote (on motocross.com) helped out a lot and opened things up for people to talk to me at the first round.
I was still working for MDK obviously and doing the best job I could, but at the same time, people were coming up to me and asking about my situation. I was looking for a job and some people were looking for help.
So how did this new opportunity come about?
How I got hooked up with them originally was my girlfriend is good friends with Erica Vuillemin and they’re obviously in France right now. My girlfriend said I should email the Vuillemins, so I did. They thought they could help me out and put me in touch with Allison Turner, the agent who set up the team. From there, it was a snowball effect: I got my resume to her as soon as possible, and seeing as she has a big part in setting up this team, things moved quickly. The owner, Mike Genova, trusts her to help set everything up, so I met her at Anaheim and it went good. On Sunday, night we got the deal finalized and I started immediately.
You inherit a pretty good team as Ben Coisey finished top ten in 450s as did Jeff Alessi in the 250 class...
Yeah, exactly. It’s tough to jump in after the first round and make sure the truck has everything we need and the riders are all setup, but it is what it is. I just have to try to do the best thing for the mechanics and the riders. I’ve learned over the years what works and we’ll have to switch up some things to make it done the way I think it should be done. I’ve already gotten off to a good start with Mike [Genova]. It seems that he respects me for who I am and trusts me to run the program the way I want to. He said, “You’ve been there, done it. Run it the way you want to.” They already have an infrastructure in place up there in Spokane, so that makes it easier on me as far as press releases, travel stuff. They handle it up there. I’ll work on the parts, riders, test schedules, things like that.
What’s your managing style, Lammy? Are you one of those guys that tell the riders that this is how you did it when you won Budds Creek ’96, so we’re all doing it that way?
Ha. No, it really depends on the people. That’s something I learned is that everybody is motivated a different way and you have to get to know the guys and find out what makes them tick. I know I can help out at the track, with riding and the mindset that a rider has in certain situations. When I first started at MDK, I wasn’t sure if DV and Wey would want to listen to me but they were cool about it and listened to what I had to say. The new riders now, I just have to get to know them. Some guys like the suggestions, some don’t. I think watching the bike at the races, I seem to know how they are working and what they need to do to them.
Do you remember when we were teammates at Chapparral in 1999?
Oh yeah, I remember those days.
That was cool.
Uh, yeah. I was just cleaning out my desk the other day and saw a photo of me sitting on the start line in Fox gear number 24 on a Yamaha. It was from Italy. I do remember those days but not so fondly! [Laughs]
I took a pair of your pants and jerseys from your locker after you got hurt that year. Do you want them back or can I keep them?
Really? Nah, you can keep them. I got plenty of my old gear. I remember all the jokes we played on Jerry Campbell, my old mechanic. Those were classic.
What were you most proud of working at MDK?
The highlight of me being here for two years was working with the guys; the year that we had Nick Wey and David Vuillemin was great. I got along with those guys really well. We had some success that year. Every team has its ups and downs but for me coming in and starting fresh, I learned a lot when it came to managing skills. The concepts of being organized and having all your ducks in a row was something I had to learn. I had to grasp these things quickly and stay on top of everything, which I was able to.
The 2008 season, I was manager of both Nick Wey and Martin Davalos and then at the end of last year they informed me I was going to be the manager of both programs, which was fine with me – I have big shoulders and can handle it. Then they made their decision. I was bummed for sure, I have a great relationship with everyone here at the shop, the riders, mechanics and motor guys – they are all great guys.
Who do you want to thank?
I want to thank the riders I worked with this year: Brayton, Sipes, Davalos and even Will Hahn for a little bit. I didn’t work long with Travis Preston or Josh Summey, but was just starting to click with them and get to know them. All the crew down at the MDK shop also, the motor guys like Leighton and Brent. Mark Kvamme, the owner. I still have a relationship with MDK as they do the motors for the Moto Concepts team. I also want to thank the team I’m working on. They’ve been great so far. Mike and Allison have trusted me and I want do the best job I can for them.
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