INT// Brittany Rattiffe from Scott USA
Company: Scott USA
Athlete Support Manager: Brittany Rattiffe
Accepting Sponsorship: 9/1 to 12/31
Sports: Motocross, ATV, Bike, Snow
Spots Available: 250
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Tell us about your sponsorship program...
Scott USA prides itself on tradition and providing the best Motor sport products in the industry. In return we sponsor athletes that are not only successful, but more importantly able to promote themselves and our brand professionally.
Is there anything unique about your program? Why would someone want to be a part of it?
We truly believe in the quality of our product and strive to go the extra mile for our users.
What do you look for in a sponsored athlete or team?
We look for riders that can offer the complete package and promote Scott professionally. Being at the top of the podium is definitely a bonus, but unless that rider can promote themselves professionally and project a positive image of themselves and their sponsors we see little value in that sponsorship opportunity.
What is the most important information for someone to include in their application?
As a sponsored you need to remember that your job is to promote the companies that sponsor you so in addition to including your results it is also important to express what other value you bring to the team.
What is the most important thing for people to understand about sponsorship?
Riders and their families have to remember being asked to be a part of a companies team is a privilege especially in these tough economic times. So it is very important for them to value their contracts and the relationships they build.
Every company has a different method for how often they review applications. Do you have a methodology or schedule?
We review our Moto resumes from Sept.1st thru Dec. 31st and our Snow resumes from July 1st thru Nov. 30th. We do this primarily due to the timing of the given Am Nationals and seasons.
Has the internet changed the way you manage your sponsorship program or your sponsored athletes? If so, how?
YES, for better and for worse. The INTERNET has definitely made communicating among each other much more efficient, but It has also reduced the personal relationship side of the equation. We definitely use the INTERNET and like our riders to use it, but I also encourage them to be proactive and introducing themselves to their sponsors when they are at the track to build that personal relationship as well.
Tell us about your newest or most exciting product for this / next year:
We are very excited about our New Voltage ProAir series goggles coming out this fall. They will be replacing one of our most popular goggles the High Voltage III's and have been redesigned to incorporate function and style. We have always been the "Traditional goggle", but look out because our new goggles are also going to be the coolest ones out there.